Monday, August 28, 2006

Apple gets low grade from Greenpeace

Greenpeace's new guide to green electronics puts Nokia and Dell at the top of the list and Apple near the bottom. Companies received scores on elimination of toxic chemicals and take-back and recycling. On a scale of 1-10, Apple scored 2.7 overall. Only Acer, Motorola and Lenovo scored lower.

(Continue reading at MoJo Blog)

2 Comments:

Here in Texas, there's been a steady voice of activism towards pressuring Apple to raise its standards of environmental protection. There is a group that drives up from Austin to the Dallas Apple store on Knox to stand outside the store with placards and to dump their old computers in a heap on the sales floor in protest of Apple's lack of conscientious policies. Unfortunately, the manager of that store dismissively refers to these activists as "Tree Huggers." This attitude is no big surprise, because management at Apple is still very Old School, very Industrial-era in the overbearing, inconsiderate way it treats its employees. Their training, I must say, is very enlightened, but on the sales floor their visionary training is overshadowed or totally twisted out of shape by managers who still wield the whips they mastered in other corporate venues. I hope it will become obvious eventually to these dregs of corporate insensitivity that a visionary company cannot leave some of its business in the Old World while only presenting their vision in their products. Apple probably has one of the most highly conscious consumer bases of any American corporation, so I fully expect that someday, their voices of collective demand for conscientious policies will prevail. It's a good fight, and it IS being fought.

By Anonymous Anonymous, at 12:44 PM  

Good to know. Thanks for the report!

By Blogger Diane, at 2:56 PM  

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